Imagine installing sensors in the ground, water or in orchards to collect data on target inputs such as soil moisture and crop health; or in your farm vehicles to optimise their fuel consumption. Imagine being able to access this data in real-time, wherever you are, from your phone, tablet or computer.
While these concepts seemed far-fetched a few years ago, the rapid advancement of wireless networks and technology innovations, like cloud computing and big data, has seen the Internet of Things (IoT) come of age.
In BoP, custom software development company, Think, were one of the early adopters to use these ever-evolving technologies to help their clients improve business capability, increase their bottom line and become more competitive.
“The IoT is essentially the ‘unlocking’ of data. It’s about turning objects, machines or buildings, into intelligent assets that can communicate with people, applications and each other,” says Adam Hughes, Founder and Technical Director of Think.
Local interface to global resources
Many companies however, have been slow to adopt such technology, believing it to be out of reach for them.
“That’s where we come in”, says Adam. We help companies across NZ significantly improve efficiency by helping assess their software needs, plan and provide for cost-effective, scalable multi-platform solutions.”
“We are able to do this due to our capable NZ team and our long-standing strategic partnership with Vietnam-based TMA Solutions. TMA have nearly 2000 employees providing a pool of resources that we are able to utilise to strengthen our dynamic local team.”
The human piece of the tech puzzle
Adam is passionate about developing client relationships to unlock business potential. With more than 30 years of experience, he knows the importance of collaboration and that personal relationship with clients is a vital part of unlocking a business’ potential.
“Through our consulting process, we help clients shift away from a technology mindset, to a business mindset. It is always a special moment when the lights of understanding switch-on.”
“Contributing in this way to the growth and evolution of our clients’ business is the reason we can enjoy what we do together,” says Adam.
By Clarissa van Emmenes
I write to the magazine to demonstrate how local businesses are striving forward with technology today.